Lane Media


A Digital World Blog

The Power of Local Email Marketing

The Power of Local Email Marketing As a local business owner you realize the opportunities available on the Web, but you probably do not have the time or money to invest into a full blown web presence. The obstacles and […]

Internet And Marketing

Internet And Marketing Source: Flickr 720 31,800 How the Internet and Marketing Go Hand-in-Hand It’s hard to think of a better combination than the Internet and marketing. Where else can you reach the hundreds, thousands, or even millions who make […]

Budgeting for a Home Business

Source: Flickr If you are considering starting your own home business, one of the first things you must think about is budgeting and planning to find the money you need. You can start the planning process from your kitchen table […]

Branding to Build Your Business

Source: Flickr What is branding? Branding in short is the practice of using your business name and logo in marketing communications allowing for the consumer to better recognize you for what products you offer in the market place. Branding does […]